BA drinks in New Orleans

British Airways is shaking things up ahead of the launch of its new route to New Orleans this month.

From March 27 the airline will fly four times weekly between Heathrow and 'The Big Easy' and to mark the occasion it has teamed up with London cocktail bar NOLA to create a New Orleans-inspired cocktail and Creole food menu which will be served to all customers on flights between the two cities from the launch date until April 27.

Executive chef Brett Milligan has collaborated with British Airways’ in-house chefs to create courses which pair authentic Deep South flavours alongside traditional cooking techniques.

Customers will be able to try drinks such as a Hurricane cocktail, which blends rum with passionfruit and citrus, and the official cocktail of New Orleans 'The Sazerac', a distinguished mixture of rye whiskey, sugar, absinthe and bitters.

Colin Talbot, British Airways’ head of catering, said: “New Orleans is the birthplace of exotic elixirs, buzzing jazz bars and some of America’s most famous cocktails so we wanted to give our customers something extra special to toast the new route.

"We’ve ensured the flavours are really authentic to give those on board a taste of the Deep South before they’ve even touched down.”

Prices to New Orleans start from £599 for World Traveller (Economy), £899 in World Traveller Plus (Premium) and £1,749 for Club World (Business).